Texas Beef Council announces New Board of Directors

    – The Texas Beef Council (TBC) has announced its Board of Directors for fiscal year 2026, which officially began October 1. The twenty directors, nominated by producer organizations or industry segments from across the state, represent the diverse voices of Texas cattlemen and women. The group convened for its first meeting on November 20, focusing on strategies to continue building beef demand through innovative programs. “It’s an honor to serve alongside fellow producers who care deeply about our industry and the Beef Checkoff’s mission,” said Brandalyn Richards, TBC’s 2026 chairman. “Our board brings together experience from every corner of Texas, and we’re committed to ensuring beef remains the top protein for families here at home and around the world.” The 2026 Board of Directors includes the following individuals:

    EXECUTIVE COMMITTEE: 

    · Brandalyn Richards Chairman; Hereford; Texas Cattle Feeders Association

    · Shannon Treichel Vice Chairman; Canyon; At-Large

    · Pat Shields - Immediate Past Chairman; Bryan; At-Large

    · Kara Dudley - Horseshoe Bay; Texas & Southwestern Cattle Raisers Association

    · Brian Malaer Harwood; Independent Cattlemen’s Association

    DIRECTORS: 

    · Leslie Callahan Dripping Springs; Livestock Markets

    · John Connaway Brookesmith; Texas Farm Bureau

    · Brandon Cutrer Wharton; Purebred

    · Klazina de Boer Dublin; Dairy

    · Dane Elliott - Pawnee; Texas Farm Bureau

    · George Harrison Bay City; Texas & Southwestern Cattle Raisers Association

    · Amy Kirkland - Vega; Texas Cattle Feeders Association

    · Sarah McKenzie Fort Stockton; Texas Farm Bureau 

    · John Van de Pol-Amherst; Dairy 

    · Kerry Wiggins - Austin; Independent Cattlemen’s Association

    FIRST-TERM DIRECTORS: 

    · David Baumann Canyon; Texas Cattle Feeders Association

    · Jan Elliott - Uvalde; Texas CattleWomen 

    · Lauren Lyssy - Stockdale; Purebred

    · Karrie Menz - The Colony; Beef Packers/ Exporters

    · James Uhl - Fort McKavett; Texas & Southwestern Cattle Raisers Association For more information about TBC and the Beef Checkoff, or to sign up for the Cattle Talk newsletter, visit TexasBeefCheckoff.com.